Photowise can now produce 360° images for our clients.
Users of social media platforms and therefor consumers are expecting more and more from digital marketing. They expect to “experience” things and static images are not enough for anymore.
Plenty of brands are starting to adopt video on social media and platforms such as YouTube, as well as podcasts and vlogging. Just like video and audio, 360 photography adds another layer to engaging audiences.
For a business like a hotel, restaurant or a retailer, 360 photos are a step above static images. Website visitors or someone researching a place to have a meal, get to see more than a perfectly arranged dish or hotel room. As a result, these photos seem more authentic in 360 degrees.
A 360–degree image is a controllable panoramic image that surrounds the original point from which the shot was taken. These images place the viewer in the center of the action, ensuring there’s something to see and experience at every angle. Social media platforms such as Facebook and Instagram are automatically 360 enabled.
We have created 360° images for Blaauwheim Guest House in Somerset West, Western Cape. https://www.blaauwheim.co.za